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Kamis, 31 Maret 2011

STRATEGIC MANAGEMENT PROCESS

Stratrgic management process  dividede:


  1. Setting vision mission of business unit  
  2. Doing the analysis of internal environment 
  3. Doing the analysis of external environment 
  4. Setting Goals / Objectives 
  5. Developing Strategy  
  6. Implementation Strategy 
  7. Control strategy 
Vision is a firm desire that is ideal that is carefully formulated, which determine the direction or future circumstances
The company's mission is a manifestation of corporate vision. Those are the main reference of all the changes that occur within the company.
To design strengths and weaknesses are usually selected from the strengths and weaknesses of a very prominent company
Strategy is how to move troops into the most advantageous position prior to actual combat with the enemy
 

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